Marketing blog 'Marketing Pilgrim' breaks down General Sentiment's Q4 Media Value Report and the influence of viral marketing on the marketplace today. Read More...
MediaPost's marketing news blog, 'Marketing Daily,' reported on the release of the Q4 Media Value Report. Read More...
TechCrunch's Leena Rao writes about General Sentiment's 4th Quarter Media Value Report, noting General Sentiment's ability to "calculate the dollar value of the buzz, content, and conversation taking place online." Read More...
CEO Greg Artzt was quoted in PR Week's coverage of the release of General Sentiment's 4th Quarter Media Value Report. Read More...
General Sentiment has released its Fourth Quarter Media Value Report, a breakdown of the top performing brands across news and social media for October through December 2009. Read More...
James Barron, of The New York Times' City Room blog, sat down to talk to General Sentiment Chief Science Officer Steve Skiena about his role on the team that won a Apple-sponsored contest to describe and design a computer for the year 2000 in 1988. Their design, a tablet computer, has many similarities to the recently unveiled iPad. Steve also talks about his vision for the computer of the future. Read More...
Long Island newspaper Newsday interviewed Chairman Mark Fasciano about General Sentiment and its capabilities. Mark, who also helped start internet companies Fatwire and Karma411, talks about General Sentiment's ability to read 30 million web sites daily, how it tells businesses what consumers are saying about them, and more. Read More...
CEO Greg Artzt uses General Sentiment's Media Value Tool to estimate New England Patriots QB Tom Brady's media exposure to be worth as much as $40 million a year in Street and Smith's Sports Business Daily. Read More...
General Sentiment was awarded a $100,000 National Science Foundation Small Business Innovation Research project grant. The grant, awarded under the American Recovery and Reinvestment Act of 2009, highlights General Sentiment's innovative approach to online market research and news/blog/social media analysis, as well as our unique approach to bringing academic research into the commercial realm. Read More...
