Dennis McCafferty covers General Sentiment's Q2 2010 Global Top 20 Media Value Report... Read More...
brand-e.biz covers General Sentiment's Q2 2010 Global Top 20 Media Value Report... Read More...
Karl Greenberg discusses General Sentiment's Q2 2010 Global Top 20 Media Value Report... Read More...
"While we tend to hold Apple's feet to the fire on issues with their otherwise stellar products, the world at large sees a glossy coat of scratch-resistant awesome all over the Cupertino brand..." Read More...
General Sentiment CEO Greg Artzt is interviewed by Allan Maurer of TechJournal South about the importance of social media monitoring. Read More...
"Apple topped Charlotte-based General Sentiment's Impact Value rankings this quarter on the strength of its ground breaking product releases, the iPad and iPhone 4..." Read More...
Alex Brownsell mentions data from General Sentiment's BP Oil Spill Disaster Media Value Report in his article about BP and London 2012. Read More...
A new media study says shamed oil giant BP has lost close to a billion dollars in online brand value since the late-April Deepwater Horizon explosion. Read More...
TechCrunch's Leena Rao writes about General Sentiment's BP Oil Spill Disaster Media Value Report. Read More...
General Sentiment CEO Greg Artzt is quoted by Jennifer Harper, "While news reports are focusing on BP's financial losses, the company's brand reputation - and the tangible value behind it - is in a free fall." Read More...
You now know who won this year's run of American Idol, but there's a good chance General Sentiment knew it first. Read More...
General Sentiment CEO Greg Artzt interviewed by MO.com about the future of Social Media Marketing and Online Brand Monitoring Read More...
Marketing blog 'Marketing Pilgrim' breaks down General Sentiment's Q4 Media Value Report and the influence of viral marketing on the marketplace today. Read More...
MediaPost's marketing news blog, 'Marketing Daily,' reported on the release of the Q4 Media Value Report. Read More...
TechCrunch's Leena Rao writes about General Sentiment's 4th Quarter Media Value Report, noting General Sentiment's ability to "calculate the dollar value of the buzz, content, and conversation taking place online." Read More...
CEO Greg Artzt was quoted in PR Week's coverage of the release of General Sentiment's 4th Quarter Media Value Report. Read More...
James Barron, of The New York Times' City Room blog, sat down to talk to General Sentiment Chief Science Officer Steve Skiena about his role on the team that won a Apple-sponsored contest to describe and design a computer for the year 2000 in 1988. Their design, a tablet computer, has many similarities to the recently unveiled iPad. Steve also talks about his vision for the computer of the future. Read More...
Long Island newspaper Newsday interviewed Chairman Mark Fasciano about General Sentiment and its capabilities. Mark, who also helped start internet companies Fatwire and Karma411, talks about General Sentiment's ability to read 30 million web sites daily, how it tells businesses what consumers are saying about them, and more. Read More...
CEO Greg Artzt uses General Sentiment's Media Value Tool to estimate New England Patriots QB Tom Brady's media exposure to be worth as much as $40 million a year in Street and Smith's Sports Business Daily. Read More...
General Sentiment was awarded a $100,000 National Science Foundation Small Business Innovation Research project grant. The grant, awarded under the American Recovery and Reinvestment Act of 2009, highlights General Sentiment's innovative approach to online market research and news/blog/social media analysis, as well as our unique approach to bringing academic research into the commercial realm. Read More...
