Q3 2011 Top Global Brands
Added on October 26, 2011
Added on October 26, 2011
Google was the top global brand, generating $917M of Media Value, followed by fellow tech leaders Apple and Microsoft. Apple fell further behind Google in Impact Media Value compared to last quarter. HP and Yahoo moved to the fourth and fifth positions. The remaining five brands in the top ten were Samsung, Sony, Intel, Oracle and Disney. Sony, Allianz, Danone, Samsung and Nike ranked as the top five Perception Media Value winners. While losing brands this quarter included Panasonic, UBS, Nescafe, Goldman Sachs and Colgate.
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