Added on December 22, 2011
Google recently released its annual Zeitgeist report, which details the most searched terms in a variety of categories. While finding out what people were searching for can lend some insights, finding out what people were actually talking about can be even more valuable. With more than 60 million sources across the Web at our disposal, General Sentiment re-ranked Google's lists of the top Republican Presidential Candidates, Television Shows and Automotive Brands by total discussion. The two methods returned quite a few different results. Download the report to learn what the differences were.
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Recent blog posts
January 13, 2012 by Steve Kwon
Apparently, having a Super Bowl ring doesn’t count for much anymore — at least in Social Media. With all the hype and hoopla surrounding Denver Broncos quarterback Tim Tebow, one would think that he would be near or at the top of Social Media conversation among NFL quarterbacks, but would anybody have expected Tebow to [...]
December 30, 2011 by Steve Kwon
In our inaugural Global Mood Index Report, we found that News Media was much more negative this year than Social Media and Twitter. That is because people like to talk more about their personal lives and everyday things than global, national or sensationalist news events. It is not a surprise that News Media has been very [...]